Website Redesign & Migration
Website Redesign and Migration transforms your existing online presence from a liability into a high-performance asset.
If your current website is underperforming, looks dated, or is technically struggling, a simple design refresh won’t be enough.
We specialise in a strategic rebuild that meticulously protects your hard-earned SEO authority while implementing modern design, improved user experience, and lightning-fast speed.
We use the UXiQ Framework to ensure your new website delivers clear, measurable growth from day one, not costly losses in traffic.
Upgrade Without SEO Loss
For ambitious small to medium UK businesses, a website refresh is often necessary, but the risk of losing search rankings during a site move or redesign is unacceptably high.
We view a redesign not just as a new look, but as a critical opportunity to build a high-performance digital asset.
Our process is built on parallel integration: we meticulously plan the technical strategy, user experience (UX), and modern design simultaneously.
This strategic rebuild protects your hard-earned authority while implementing a lightning-fast, conversion-focused platform.
We commit to a meticulous, risk-managed transition, allowing you to elevate your brand and functionality without sacrificing the valuable search presence you’ve spent years building.
The outcome is a powerful, integrated website ready for future growth.
Meticulous SEO Risk Mitigation
Our first priority is the preservation of your existing search authority and valuable backlinks.
We focus on risk management so your traffic and rankings remain stable during and after launch.
We map every single old URL to its correct new destination, identifying pages for consolidation or removal, to prevent frustrating 404 errors and link dilution.
We set up perfect, site-wide 301 redirects before launch. This crucial step smoothly guides users and search engines from the old page to the new one, passing on link authority.
We conduct a strategic review of your high-ranking content, transferring titles, headings, and core keyword themes to the new site structure to maintain organic visibility.
We monitor Google Search Console immediately after migration to spot and rectify any crawl errors, broken links, or indexing issues, verifying a smooth transition.
Design and Performance UpgradE
A redesign is your opportunity to upgrade functionality and user experience. We build fast, beautiful websites that are focused on your business goals.
We build the new site structure around a clear user journey, making it easier for visitors to find information and take your desired action, which boosts CRO.
We structure the site’s code and assets to achieve exceptional scores on Core Web Vitals (speed, interactivity, and stability), giving you a competitive ranking advantage.
We design and develop with a mobile-first approach, knowing this is the primary version Google uses for indexing. Your site will be fast and seamless on all handheld devices.
Whether moving to a clean WordPress installation or a structured Shopify store, we handle the platform build and data transfer with minimal disruption to your daily operations.
Maximising Launch Investment
A successful redesign should immediately pay for itself. We focus on the key strategic elements that turn a new website into an active revenue generator.
We verify that the new design and structure perfectly reflect your Unique Value Proposition (UVP), reinforcing market authority and from the first click.
Flow Setup
We implement clear lead generation funnels, forms, and tracking mechanisms that turn your new traffic into tangible business enquiries following your launch.
We add critical Schema Markup to the new site structure to gain rich results in search, ensuring your services or products stand out above competitors.
Ready for a High-Performance Website?
The UXiQ Framework removes the risk and guesswork from your redesign, delivering a strategic website upgrade that protects your authority and drives measurable growth.
Book a no-obligation call with our Somerset-based team to discuss your migration needs and outline the secure path to your new high-performance website.